A business cards is an integral part of worthwhile marketing plan. Because of its size and cost, it’s essentially the most powerful part. Of course, you can’t expect your business card to tell the complete story about your business. What you should expect it to do exists professional image people will keep in mind. A business card can make or break a client’s first impression of your business. Actually, this little card makes as much of an impression as your personal appearance-the suit you wear or the briefcase you bring. Choose a credit card style that’s befitting your business, industry, and personal style.
If you’re a funeral director, for example, you do not desire to be caught offering day-glow cards with cartoon numbers on them. If you’re an auto mechanic whose area of expertise is converting old Beetles into dune buggies, a formal, black-on-white etched credit card is going to be slipped into the nearest circular document. When crafting a design, start with the style that best supports the business image you intend to project. Basic cards. A simple credit card is published in black printer ink on basic white or cream stock usually. This is a good style to choose when utility is all you have to.
It’s a no-nonsense strategy that can appeal to clients and leads who not be impressed by extravagant design features-the people who want “just the facts, ma’am.” The design is simple, and the info is clear and concise. Picture cards. Having that person on your card-whether it’s a photograph, a pulling or a caricature-helps a contact remember you the next time he or you are seen by her.
- Booklet designs
- Post University Bachelor of Science in Computer Information Systems
- Strut your Stuff
- Fred Allen
- Woven Magazine
- 9 years ago from Karachi
Images representing a product or service, or a benefit your business provides, can help you connect your business better than many words. A splash of color (rather than simply black and white) is often helpful on an image card, too. Tactile credit cards. Some cards are distinguished not so much by how they look as by the way they feel.
They might use nonstandard materials, such as metal or wood, or have uncommon shapes, edges, folds, or embossing. Tactile cards have a tendency to be considerably more expensive than regular cards because they use nonstandard production processes such as die cuts. But for some businesses, this more unusual card may be worth the price. Multipurpose cards. A card can do more than promote your name and business-it can also provide as a discount voucher, an appointment reminder, or various other function.
It could also provide valuable information that the average individual may need. For example, a hotel can include a map on the back of its cards for any guests who are traveling the local area. A card of any type can be produced multipurpose with the addition of these types of features.
Outside-the-box cards. An original wildly, extravagant or fanciful presentation can pull extra attention. Creativity knows no bounds-except the money you intend to spend. A few examples are cards made of chocolate or that folded out into a miniature package to keep small items in. Once you have settled on a simple idea for your business-credit card, it is time to check out the printer.